With a client list heavy on casinos, promoting monthly calendars, games, events, prizes and giveaways takes on many forms including marketing through direct mail pieces, email, web, and social media as well as in-house advertising including posters, digital screens, slot toppers, and table tents. Frequently, a single design was formatted to multiple printed and digital applications.
Changing promotions and themes every month for these postcard mailers (above) and reformatted for all electronic media (left).
A new restaurant opening in Las Vegas gave me the opportunity to create an original concept and establish branding in this self-mailer
Conceptualized and designed "Lucky You!" campaign using humor and attention-grabbing imagery for small California casino/travel center. Campaign used 5 different designs on 17 billboards east of San Diego